Finding long tail keywords is not at all tough, but you should keep one thing in mind that using a long tail keyword doesn’t mean that you will start ranking for the keyword just because you are using that keyword.
It all depends on the competition and the quality of the material that you will produce for that keyword. If no one is targeting that particular keyword, then you might not find it tough to rank.
You will need to produce the best content for that keyword and build some relevant and authoritative backlinks to provide strong support to your article. Only then, you will ensure that your article ranks for the targeted keyword for a long time.
There are many different ways of finding long tail keywords – you can use keyword research tools, you can spy on your competitors, and you can use Google search as well to come up with unique keywords that no one is using.
Let’s start with how to use Google search to find long tail keywords!
1) Finding Long Tail Keywords Using Google Search:
Since you already have a blog, you will know the niche for which you want to find the keyword. Suppose you have a blog in Android niche then you will probably search for keywords like Android apps and games, Android rooting, hard resets, tutorials, etc.
2) Find Long Tail Keywords Using Google Keyword Tool
If you ask me what’s the best way of looking for profitable keywords, then I would say that using keyword research tools is the best possible way.
There are many keyword research tools available for you to use like Long Tail Pro and Market Samurai, which are paid ones and Google Keyword Planner which is entirely free to use and is the best one.
3) Find Low Competition Long Tail Keywords Using Long Tail Pro
You can also use some paid tools, like Long Tail Pro, for keyword research. The reason I am asking you to spend money is because it will save you a lot of time.
When you search for a keyword, and you found a profitable long-tail keyword, you won’t just use the keyword to build a website or write an article about it.
Your next step should be to check on your competition in the search rankings.
4) Find Keywords by Spying on Your Competitors
As I already said previously in this article, to start looking for long tail keywords, you will need to have some generic keywords in your mind. What if you are not able to think of any generic keywords in the first place?
That’s not a problem because it happens to a lot of people and if you don’t know what your next step should be then here’s what you need to do when your mind doesn’t respond to you.
Whatever niche you are in, you will have competition from a lot of people. Some of your competitors’ websites might be more popular than yours, and some websites might be less popular.
What you need to do to come up with new keywords for your blog is to start spying on both types of competitors – the more popular ones and the less popular ones.